Marketing & Communications

The Marketing & Communications Division at 亚色影库 manages the College鈥檚 marketing, communications, and public relations efforts to promote and communicate the college鈥檚 mission, goals, and initiatives to external and internal audiences. The division also assists in the college鈥檚 recruitment and enrollment efforts and maintain a consistent image and message in the community. While the division primarily focuses on institutional initiatives, they also support academic departments to help develop marketing strategies for effective community communication and enrollment.

The marketing and communication department provides the following services:

  • Advertising
  • Business cards and Publications
  • Digital Marketing – Website & Social Media Management
  • Graphic Design and Photography
  • Marketing plans and campaigns
  • Public Relations

Visit the to submit your request.

Stephanie EnglandStephanie England
Director of Marketing & Communications

Stephanie manages the college鈥檚 brand, builds integrated marketing campaigns and provides creative direction for all of the college's strategic communications. She helps to make higher education more accessible to the communities of North Central Massachusetts through targeted, inclusive, and cost-effective marketing outreach efforts.聽 Stephanie also monitors performance metrics and analyzes return on investment for all campaigns.

Nia CarignanNia Carignan
Associate Director of Communications & Public Relations

Nia strategically promotes the College via traditional and digital messaging and executes creative communication projects to support the college鈥檚 communications, public relations and marketing objectives. She serves as the chief writer for the Marketing & Communications team and conceptualizes, develops and produces innovative approaches to communication initiatives including public relations/communications, website management, blogs, podcasts, webinars, and social platforms. Nia supports the ongoing development and maintenance of the College鈥檚 website content to ensure consistency, accuracy and compliance with required standards. Additionally, she maintains and monitors the College鈥檚 social platforms and assists in the development of the College鈥檚 social strategy.

Joyce CormierJoyce Cormier
Administrative Assistant
978-630-9122

Joyce provides administrative support for the division. Her duties include the placement of purchase orders; supporting the coordination of events and specialized marketing efforts; archiving marketing materials; proofreading; maintaining databases and assisting with the research, collection, and compilation of data as needed for the preparation and submission of reports.

亚色影库鈥檚 Photo Library houses over 10,000 images of staff, faculty, students, campus grounds, on/off-campus events, and other academic photos. NEW USERS:聽If you are requesting access, please email marketing@mwcc.mass.edu.

亚色影库 Powerpoint Template

Social Media

Event Planning

  • Please contact us to discuss your event and receive an appropriate event checklist.

Additional Resources

Mount Wachusett Community College strives to present written material that is consistent, grammatically correct, adheres to widely accepted style usage and is representative of an institute of higher education.

亚色影库鈥檚 Marketing and Communications office manages this guide, which details many frequently encountered questions about editorial style, including terms and situations specific to 亚色影库. Use it to help you create communication that is consistent and compelling.

This reference guide identifies some common grammar and style uses at 亚色影库, however is not a substitute for the AP Stylebook聽 or Chicago Manual of Style .

College Name & Buildings

Campus: Capitalize when referring by name: Fitchburg Campus, Leominster Campus. Lowercase general reference, the campus.

College name: Always capitalize as a proper noun unless you are using a generic term: Mount Wachusett Community College; the college (not the College). Use the full name on first reference, then abbreviate as 亚色影库 or the college in subsequent references.聽 The Mount is acceptable for informal publications and usage. Avoid the abbreviation Mt. whenever possible, especially as the formal name.

Buildings and facility names: Capitalize when part of a formal name.

  • The Arthur F. Haley Academic Center
  • The Raymond M. LaFontaine Fine Arts Center
  • The Robert D. Wetmore Center for Innovation in Design, Technology and Resource Development (also the Robert D. Wetmore Center)
  • The Garrison Center for Early Childhood Education
  • The Leo and Theresa LaChance Library (or the LaChance Library)
  • Mount Fitness, the 亚色影库 Fitness & Wellness Center (housed in the Vietnam Veterans Memorial Physical Education Complex)
  • Theatre at the Mount (this is the only place the British spelling of theater should be used)
  • The East Wing Gallery
  • The Green Street Caf茅

Degrees, Majors and Academic Programs

Academic Degrees:

Except for languages such as English and Spanish, the names of academic disciplines, majors, and minors are not proper nouns and聽should not be capitalized.

Capitalize full degree title when using the proper name: Associate of Science; Bachelor of Arts, Bachelor of Science in Business Administration, Accounting Certificate, Master of Business Administration. However, doctorate in English (note lowercase). Lowercase and use apostrophe in the short form: bachelor鈥檚 degree, master鈥檚 degree. Abbreviate degrees when identifying a list of individuals or to conserve space.

Omit periods in abbreviations of academic degrees, unless required for tradition or consistency. Below are commonly seen abbreviations, this is not an exhaustive list.

AA聽聽聽聽聽聽聽聽聽 Associate in Arts
AAS聽聽聽聽聽聽聽 Associate in Applied Science
AS聽聽聽聽聽聽聽聽聽聽 Associate in Science
BA聽聽聽聽聽聽聽聽聽 Bachelor of Arts
BSN聽聽聽聽聽聽聽 Bachelor of Science in Nursing
Cert聽聽聽聽聽聽 Certificate
Dipl聽聽聽聽聽聽聽 Diploma
DPT聽聽聽聽聽聽聽 Doctor of Physical Therapy
EdD聽聽聽聽聽聽聽 Doctor of Education
MA聽聽聽聽聽聽聽聽 Master of Arts
MAT聽聽聽聽聽 Master of Arts in Teaching
MBA聽聽聽聽聽 Master of Business Administration
MEng聽聽聽 Master of Engineering
MEd聽聽聽聽聽聽 Master of Education
MFA聽聽聽聽聽 Master of Fine Arts
MPA聽聽聽聽聽 Master of Public Administration
MS聽聽聽聽聽聽聽聽 Master of Science
MSN聽聽聽聽聽 Master of Science in Nursing
PsyD聽聽聽聽聽 Doctor of Psychology

Majors: use lowercase when referring to specific majors and minors.

Departments and Divisions:

Capitalize the full names of specific departments, divisions and offices. Use lower case when used in the general sense.

  • Office of the President
  • Mount Wachusett Community College Foundation, Inc. or 亚色影库 Foundation, Inc.
  • Division of Lifelong Learning and Workforce Development
  • School of Business, Science, Technology and Mathematics
  • School of Nursing and Health Sciences
  • School of Liberal Arts, Social Sciences and Education
  • Campus Police and Public Safety
  • Brewer Center for Civic Learning and Community Engagement

Position, Education, and Business Titles

Job titles: Spell out job titles, rather than abbreviate.

Titles: Capitalize a professional title if it comes before the name. Kee it lowercase if it follows the name. President James Vander Hooven; James Vander Hooven, president of 亚色影库.

Abbreviate the following titles when they precede a name: Dr., Mr., Mrs. Ms., Fr., and all military titles. Abbreviate courtesy titles, such as Mr. Mrs., Ms., and Dr., but do not use them in combination with any other title or with abbreviations indicating scholastic or academic degrees:

鈭 James Vander Hoven EdD
X Dr. Vander Hooven, EdD
鈭 President James Vander Hooven

Legislative titles: Use Rep., Reps., Sen., and Sens. as formal titles before one or more names in text. We expect a visit from Sen. John Cronin. Spell out and lowercase representative and senator in other uses. The senator spoke at the event.

Professor/Associate Professor/Assistant Professor: Capitalize before a name, lowercase after. See also academic titles.

Program: Capitalize only if the word is part of the formal title: Visions Program; Gateway to College program.

Race and Gender

Race: Do not use hyphens in expressions denoting dual heritage such as Asian American or African American. Black should be capitalized as a defining ethnic or national identity of African Americans. Indigenous should also be capitalized. Do not use the shorthand POC, BIPOC, or BAME unless necessary in a direct quotation, and when used it should be explained.

Gender:

Unless gender preference is known, utilize gender-neutral pronouns 鈥 they/them/their, person, people etc.

Neutralize the context with words that incorporate all individuals:

    • 鈥渢he best person (or candidate) for the job鈥 rather than 鈥渢he best man for the job鈥
    • 鈥渄epartment or committee chair鈥 rather than 鈥渃hairman鈥 or 鈥渃hairwoman鈥 Note: If referring to a specific individual associated with a business or organization outside of the University, check to see if that person has a preference.
    • 鈥渟upervisor鈥 rather than 鈥渇oreman鈥
  • To make your language inclusive, avoid using the 鈥渉is or her鈥 possessive. Rephrase the sentence with a plural antecedent, whenever possible.
    • Students have many options when choosing their majors. (rather than聽鈥淓ach student has many options when declaring his or her major.鈥)

Consider use of second-person language (you and your) as an additional option:

  • You have many options when choosing your major.

Need help with spelling, grammar or style? Consult these websites:

www.merriam-webster.com聽聽 Includes a dictionary, thesaurus, and other helpful resources.

www.dictionary.com聽 Includes a dictionary, thesaurus, and other helpful resources.